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Limpia-Dron

Limpia-Dron cleans façades, industrial buildings and solar plants with drones, without scaffolding or gondolas. Tambo DesignLab built a brand that presents this industrial technology as an approachable, trustworthy service, and documented it in an identity manual ready for daily use.

Client
Limpia-Dron
Sector
Professional aerial cleaning
Location
Puebla and the Bajío, Mexico
Scope
Brand strategy, visual identity, character, identity manual, applications and motion
Limpia-Dron: logo and character

Context

The people who hire the service, whether they manage a building, a solar plant or an industrial facility, ask for proven safety before they approve work at height. The technology handled the operation; the brand had to earn trust.

Strategy

The positioning rests on a short promise: everything clean, everything fine. The thumbs-up gesture became the core of the identity and joins technical precision with the friendly service clients expect.

Visual identity

An isometric drone giving a thumbs-up works as both logo and character. The propellers, the golden dot and a 30° grid form a graphic language of their own. The palette assigns roles: gold #F8CD2C for action, charcoal #555553 for technical content, navy #1A2340 for authority and bone white #F7F6F2 as the base. Poppins sets the headlines and Calibri the day-to-day documents.

Touchpoints

The system was applied to the vehicle fleet, uniforms, safety equipment, on-site signage, packaging, stationery, social media and motion pieces. Every application comes from the same identity manual v1.0, delivered in July 2026.

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